internet marketing

Marketing On The Internet Made Simple: Follow These Tips

Some people are going to operate businesses that are more successful than others. That’s just the way of the world. The important thing is that you have an equal opportunity to compete with those other businesses, especially on a platform like the internet. Stay neck-and-neck with your competitors by using these tips.

To learn more techniques, you should pretend to be a customer and see what other sellers and marketers are doing in the niche you are interested in. Subscribe to other email lists, and analyze what attracts you and what makes you not want to buy the product. Adapt these techniques to your product.

When using a website to market a product online, you need to be able to view your site as if you don’t own it. As the business owner and website designer, your view of your site might be blinkered. You could be missing obvious problems that can be seen if you try to forget that it’s your site.

Be responsive to your readers. If someone emails you, don’t keep them waiting. Make it a point to respond to inquiries within a respectable time, typically within forty-eight hours. Remember, it is easier to lose your customers’ trust than to gain it back. Being communicative and offering timely responses is an easy marketing win.

If you keep your website up to date with timeless content, then your visitors will most likely stay on your page. When your visitors come to your website they do not want to be confronted with out of date information. Keep your site relevant so that your visitors will invest in your products and spend more time on your site.

Join the visual world. Video marketing has been shown to increase sales, because you are giving a more personal review of the product, and sometimes even allowing your readers to see a product in use. This tactic not only increases sales, but also readership. It gives your audience a chance to see the person behind the words.

When you are writing a post you should be feel free to express your opinions because it will help you connect with readers. You should refrain from acting like there is no other opinion than the one you have, and make it clear to them that it is just your opinion and not necessarily the facts.

Gather statistics to back up your work. You want to be able to ask yourself how many people visit you, buy from you, comment, review, or do not return. The best way to to this is to use resources available online, some of which are even free. Doing this will allow you to figure out where your weaknesses lie.

While you may have equal opportunity to compete in the marketplace, you are in no way guaranteed an equal outcome. This is why it becomes incredibly important that you’re doing whatever you can to learn about how to market online. Use and apply the information that you have learned here, and work toward a positive outcome.

 

Fighting the evil forces of mediocrity!

RER

Achieve Internet Marketing Success Thanks To This Article

Many businesses have seen a dramatic increase in customers and profits because of Internet marketing. More than ever before, you can find new business and build strong relationships with them. The ideas in this article will help you take advantage of all the opportunities that are presented by Internet marketing.

Distraction is the worst enemy of a good internet marketing site. If you are going to get your customer’s attention, you are going to have to do it very fast. Your descriptions and other website content have to be incredibly focused, appealing and concise. If you do this you will capture your audiences attention.

If you are attempting to grow your business’s web presence by using a blog, you need to post regular updates to it. You should be posting new content no less than once a week if you want to attract and hang on to regular readers. However, be wary of posting multiple updates in the same day, as this can appear as spam to search engines.

Try to get a video or audio interview with a representative of the product you are selling. Question them on how and why they came up with a particular product. Make sure the majority of the content is quality information and include just a smidgen of information regarding how to buy it.

Once your Internet marketing strategy has begun to generate profits, make a list of the things you are doing that generate the most success for your business. Look at your list every day and pick one or two things you will accomplish by the end of the day. Make this commitment and you will not waste time by checking emails, reading posts on social sites or doing anything else that does not make money.

If your e-newsletters aren’t driving the traffic you want, take the time to learn how to develop an engaging e-newsletter. Look at the successful e-newsletters that competing brands are offering and cherry pick some of the better ideas that you see in them. You can then develop those ideas into your own voice.

Always put your business URL on your business cards. This is a simple way to increase traffic to your site. Hand these cards out whenever you get the chance. Many people are more open to the idea of visiting a website if it is directly connected to someone they have met.

Starting a blog is a fast, easy, and an incredibly inexpensive way to create buzz about your product. Many websites offer free blogging services. Creating your own blog from scratch requires more work and costs more, but it will pay off if your product does well, as you can do a lot more without another website’s restrictions.

Internet marketing is a powerful means of attracting new clients. You may also use this kind of marketing to maintain relationships with existing customers. The Internet has opened up a whole panoply of new ways for customers and businesses to connect with each other. By incorporating the tactics in the article you just read, you can become really successful in the land of Internet marketing.

 

“Fighting the evil forces of mediocrity”

RER

The 4 C’s of Self Branding

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The main hub of your online personal brand will be a website or a personal landing page that showcases your expertise, experience, and personality. To build your brand effectively you will have to utilize the 4 C’s. They are Connect, Communicate, Contribute and finally Consistency (more on this later). Next you will need to put some tools in place like a website or landing page. There are plenty of resources and software to help you with this task.
Once you secure your software, here are eight essential elements you need to include on your website. #1: About Me page The “About Me” section is the place to tell your story: how you became interested in your field, how you have evolved into an industry expert in your niche and what level of experience you have. Include a professional photo, and write in the first person, channeling your inner storyteller. Show your personality, too, so people get to know the “real you” behind the personal brand.
#2: Contact Me page Don’t make people guess how to contact you. Put your “Contact Me” information at the top of your website (most people have it on the right upper-hand corner of the homepage). Ideally, include a form on the Contact Me section with fields for name, email address and phone number, plus a large field so visitors can type in their specific question.
#3: Blog There are many ways to incorporate your blog into the website. Some websites have teasers to the latest blog posts right from the homepage. Others have a link to the blog from the top navigation bar. And other websites list the most recent blog post titles on their homepage. Play around and find the best solution for your website design and audience.
#4: Services/Products If you are an entrepreneur, it is essential that you include information on what services and products you offer. Depending on your business, this may include having a shopping cart feature so people can buy straight from your website. Be clear with your pricing and product descriptions so people understand what they are buying.
#5: Testimonials Whenever you have a satisfied customer or a peer who can recommend you, include a testimonial from this person on your website. Depending on the amount of testimonials you gather, consider having an entire page for your testimonials. Another effective technique is to sprinkle your testimonials throughout your website. Include the person’s photo, name, job title and website to further validate the endorsement. For an additional punch, record a video of the person’s testimonial.
#6: As Seen In For more social proof, considering adding a box to your homepage with a list of media outlets where you have appeared. This could include offline publications as well as online ones. If you have links to your media interviews, then also consider adding them to your “About Me” section, or have a separate section for your media spotlights.
#7: Links to social media sites On your homepage, include a list of where you appear on social media. This is usually accomplished by including social media icons that link to your specific account. Consider adding a Facebook Like Box as well to your homepage. Studies have shown that including the Like Box on your website increases page likes because people don’t have to leave your website to like the Facebook page.
#8: Opt-in and free gift If you want to build an email list, you should add a fantastic free gift offer on to your homepage. Then, word your offer so that anyone who enters his name and email address for the gift will receive your weekly newsletter as a bonus. Offering a free gift is a great way to grow your list, plus you can showcase your expertise by sharing your knowledge about your field. Your personal branding website is a crucial element of your overall strategy, so be sure to include these eight important components. One final piece of advice: Write for your customer. Solve their problems, feel their pain points and offer solutions. This will propel your personal branding website even more.
Until next time…YOU are the Brand!
Robert

Discovering Y.O.U. Your Own Uniqueness

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I’ve spent a lot of years in management with the bulk of my duties being in the area of marketing. Now if you are anything like me you have been approached by many people offering some sort of business opportunity or maybe you are currently involved in a MLM opportunity. For the most part the opportunities offered are fine except many people get frustrated and give up before the ball gets rolling. After studying the industry for years I realized what was the most important ingredient needed in order to succeed in network marketing. A marketing system! By that I mean a system that generates leads and walks the prospects through the opportunity making it easy to grow your downline.

The hottest trend in MLM is “self branding” or “personal branding”. You need to have a marketing system that brands “YOU” as a leader and helps generate an endless supply of leads. You need a system that utilizes lead capture pages, contact manager and auto responder to generate and manage these leads.

Trying to grow your Network Marketing/MLM business can be a hassle and frustrating. (Trust me I know). Especially when the things your upline and company taught you just aren’t working for you. So, what I’m going to do is share with you some tips on how to grow your MLM business.

That way, you will know exactly what you can do now to grow your downline.

The next thing you need in order to grow your downline is to have an effective system in place that will help you and your downline excel. Your system should help you find or attract people who are serious about joining you. This will make it simple to succeed with just about any MLM opportunity.

You probably already know that if you’re planning on making it to the big time with any network marketing business opportunity that you are going to have to advertise at some point.

It’s inevitable you’ll need a constant flow of steady, targeted leads for your program and you’ll have to advertise to generate them. There really isn’t anyway around it so you’ll have to get used to the fact that it’s going to take a little money to get that ball rolling.

However… Advertising your business opportunity doesn’t have to break the bank and when done effectively with the right tools can be a sure fire way to inject super responsive real-time leads into your email inbox.

One of the most common mistakes a network marketing newbie makes is trying to use their replicated affiliate website for advertising campaigns. This poses a major problem if the goal of your advertising campaign is to generate fresh real-time responsive leads for your product or opportunity. Most replicated MLM websites do not have the provisions to actually capture a lead.

Sure… They provide a lot of great information to a prospect… But this poses another problem in itself especially if you’re advertising on the Internet. Prospects don’t want to read a whole pile of information up front just to find out if they are interested or not. You’ll scare them away if you do this. When you bombard someone with information you can create confusion. A confused mind almost always says NO!.

There is a simple solution to this problem and it’s called a Lead Capture Page and lead generation system. This is a short snappy page designed for the task of doing one thing, generating you a fresh real-time lead for your business opportunity. Lead capture pages are simple, attractive one page websites that will have a just a few short paragraphs of text in total.

Lead capture pages aren’t meant to bombard a prospect with information. They are built to provide the prospect with juuust enough information to make them curious and actually entice them into requesting more information through the form on the lead capture page.

Like Robert Kiyosaki says… “Marketingis sales set to a system” And the same rule applies when you’re trying to advertise your Network Marketing opportunity. Don’t bombard a prospect with every single ingredient your product may offer. Don’t confuse the daylights of the poor prospects mind trying to explain your compensation plan either.

The lead capture page should be designed around a few key points about your product or business opportunity. It should be simple for a prospect to read in its entirety in 30 seconds to a minute. You’re looking for the prospect to make the decision on their own to learn more… that’s it.

By simplifying your marketing message with a well designed lead capture page not only will you have more people paying closer attention to your advertisement you’ll also have more prospects submitting their information to your page and becoming fresh real-time leads for your business.

If you’re advertising a well designed lead capture page targeted for the specific market you are going after you can bet that your response rate will be significantly higher. You’ll actually have something tangible from your efforts. A massive list of fresh names waiting to be contacted by you!

What you need is 100% generic, personal/self branding marketing system that will allow you to promote “YOU” first, then your business opportunity second. This allows you to build a relationship with your prospect. The 100% generic personal/self branding marketing system that works well with ANY business opportunity is www.RobertReed.MyiSystem.com

The MyiSystem is a total, lead generation system on steroids! It comes with over 12 lead capture pages, multiple landing pages for up to 3 separate business funnels, built in auto responder, contact manager, leads back office, links to your social pages and article directory.

This generic personal branding marketing system will help you to generate and endless supply of low cost leads to your business opportunity.

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